Does PaidSync also work with other AI engines for Microsoft Ads?

Yes. The same ps_ API key connects Microsoft Ads to Claude, ChatGPT, Gemini, and Perplexity. Each engine uses the same MCP endpoint. See the related integrations below for engine-specific setup guides.

Connect Microsoft Ads to Microsoft Copilot in 2 Minutes

PaidSync connects Microsoft Ads to Microsoft Copilot via MCP. Copilot gets real-time read and write access to your campaigns, ad sets, audiences, and performance data.

Setup time: 2 minutes. Free plan available. No credit card required.

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500+ tools across 14 platforms

Copilot Studio, M365 Copilot, VS Code

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5-Step Setup

Sign up at paidsync.ai/signup

Takes 10 seconds. Google or email sign-in. Free plan is 15 tasks per month at $0.

Connect your Microsoft Ads account via OAuth

In your PaidSync dashboard, click Connect Microsoft Ads. Sign in with the Microsoft account that has access to your Microsoft Advertising customer. If you manage several customers, choose the parent customer so Copilot can see every account beneath it. Your credentials are never stored by PaidSync.

Copy your PaidSync API key

From the dashboard, copy your API key. It starts with ps_ and is unique to your account.

Add PaidSync to Microsoft Copilot through Copilot Studio

Microsoft 365 Copilot reaches custom MCP servers through a Copilot Studio agent. In Copilot Studio open your agent, then Tools, Add a tool, New tool, Model Context Protocol.

Server name PaidSync, a short description, and the server URL:

https://mcp.paidsync.ai/mcp

Authentication: choose OAuth 2.0, then Dynamic discovery (PaidSync publishes the discovery metadata Copilot Studio looks for), or API key sent as a Query parameter named api_key with your ps_ key. Transport is Streamable HTTP. Click Create, then Add to agent.

Publish the agent to the Microsoft 365 Copilot channel. Most tenants need an admin to approve it before it appears in Teams and Microsoft 365 Copilot. Copilot Studio needs a work or school account, included with Microsoft 365 Copilot licences or as a standalone Copilot Studio subscription or trial. The consumer Copilot app does not accept custom MCP servers.

GitHub Copilot in VS Code is a different product. Press Cmd+Shift+P (Ctrl+Shift+P on Windows), run MCP: Add Server, choose HTTP, paste the same URL, and sign in when prompted.

Test the connection

Ask Copilot: "Copilot, show my Microsoft Ads campaign performance"

Copilot responds with live campaign names, spend, and results from your Microsoft Ads account. Connection confirmed.

Free plan includes 15 tasks per month. Pro plans from $99/month for higher daily use.

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What Copilot Can Do with Microsoft Ads

Pull campaign performance. Copilot returns spend, impressions, CPM, CPC, and ROAS for any date range across your Microsoft Advertising accounts.
Audit ad sets for waste. Ask Copilot to flag ad sets with CPAs above your target threshold. It returns a ranked list with spend totals.
Update budgets in bulk. "Increase budget on top 5 ad sets by 15%" runs as a real change after your confirmation. 1 prompt, not 20 clicks.
Create new campaigns. Describe the objective and audience. Copilot builds the campaign structure including targeting, placements, and creative specs.
Compare Microsoft to Google. Because PaidSync also covers Google Ads, Copilot can put the same keyword side by side across both search engines in one answer.

PaidSync gives Copilot access to Microsoft Ads tools plus 500+ tools total across all 14 connected platforms.

Frequently Asked Questions

How do I connect Microsoft Ads to Microsoft Copilot?

Sign up at paidsync.ai, connect Microsoft Ads via Microsoft OAuth, copy your ps_ API key, then add the MCP URL in VS Code under MCP Servers. Full steps are above. Takes 2 minutes.

Which versions of Copilot does PaidSync support?

PaidSync works with Microsoft 365 Copilot through a Copilot Studio agent, with Copilot Studio agents directly, and with GitHub Copilot in VS Code. The consumer Copilot app and browser Copilot do not accept custom MCP servers. The endpoint is https://mcp.paidsync.ai/mcp with OAuth sign-in.

Is PaidSync free to use with Copilot?

Yes. The free plan gives you 15 tasks per month at $0. Pro plans start at $99/month for 600 tasks, up to $199 for 4,000 tasks. Team plans start at $249/month.

Can Copilot make changes to my Microsoft Ads campaigns?

Yes. Copilot can pause ad sets, adjust budgets, update targeting, create new ads, and pull performance breakdowns. Every change is confirmed in the conversation before it executes. Nothing runs without your approval.

Is this the same as Bing Ads?

Yes. Microsoft Advertising was called Bing Ads until 2019. PaidSync connects to the current Microsoft Advertising API, so any account you think of as Bing Ads is managed here with full read and write access.

What Microsoft Ads permissions does PaidSync request?

PaidSync requests ads_management (read and write) and ads_read (analytics). These give Copilot access to campaigns, ad sets, ads, audiences, and performance breakdowns. Your Facebook login credentials are never stored by PaidSync.

Does PaidSync also work with Claude and ChatGPT for Microsoft Ads?

Yes. The same ps_ API key connects Microsoft Ads to Claude, ChatGPT, Gemini, and Perplexity. See the related integrations below for engine-specific setup guides.

Related Integrations

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